Unleash the power of your community

Diversify revenues for long-term growth

Create immersive event experiences

A thriving Association positioned to grow

In a world shaped by uncertainty and fast innovation, associations need to constantly adapt to stay relevant.

An engaged community of members and customers, agile governance model and healthy revenue streams are what makes your association thrive. We operate as an extension of your association to support you in understanding your stakeholders’ evolving needs, delivering relevance and exploring new revenue generation strategies. We help bring your community together through live, virtual or hybrid events, meetings, and conferences that engage and educate audiences in a personal, participatory and immersive way.

Redefine the future of your audience engagement and grow revenues

D.I.V.E.© is a fully adaptable methodology to help you navigate the virtual world, deliver exponential value to your community and sustain growth.

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Services

Our comprehensive solutions for associations are designed to help you shape your tomorrow and span across Consulting & Community, Strategic & Digital Communications and Live & Virtual Events.

Consulting & Advisory

Global Market Development
Insights, Market Research & Data Analytics
NPO Incorporation
Strategic & Business Planning
Digital Transformation & Activation
Event Transformation: Strategy, Design and Activation

Association Solutions

Full-Service Management
Governance, Board & Volunteer Management
Education, Credentialing & Certifications
Community Management
Member Engagement &Customer Service
Financial Management, IT & Operations

Digital Engagement & Marketing

Online Community Building & Customer Engagement
Influencer Marketing & Lead Generation
365/24/7 E-learning: Online to Offline
Social Media, Digital & Multi-Channel Marketing
Website, SEO, Platform & App Development
Multimedia Production & Activation

Branding, Content & Communication

Public Affairs & Advocacy
Member Engagement & Internal Communications
Content Development & Storytelling
PR & External Communications
Branding & Visual Identity
Creative Solutions

Sales & Sponsorship

Revenue Diversification Strategies
Sponsorship & Partnership Development
Media Sales (Digital & Print Optimization)
Trade Show & Exhibition Sales
Business Development & Fundraising
Sales Management & Fulfilment

Virtual, Hybrid & Physical Events

Full Congress Management (PCO)
Registration & Housing
Risk assessment & mitigation
Technical Production & Audio-visual Consulting and Delivery
Sustainability Strategy & Activation
Virtual & Hybrid Experiences: Design & Activation

Live webinar series

Developing locally relevant marketing that generates results

How do associations juggle customizing local marketing while retaining a consistent global brand identity? Learn how CLSI has done just this.

Evolving global federation for the future

ICSA activated a six-month comprehensive global campaign to help educate the members from nine divisions and introduce a new class of membership.

Demystifying business opportunities in Brazil

Learn how US-based associations expand into Latin America and experience rapid, sustainable revenue and membership growth, especially in Brazil.

Getting more ROI from engagement through stronger relationships

IEEE & ASIS International share insights about the first benchmark indices on how relationship strength affects engagement with members/customers.

Successfully tailoring educational programs to Europe

In 3 years, SAE International successfully established its engineering professional development offer in Europe generating 10M$ revenues.

Sponsorship: building a cohesive revenue generation strategy

Learn from multiyear strategies that have helped US associations grow year on year in MENA while growing their sponsorship partner community.

Strategy clinic for China & Asia Pacific

Understand association's biggest regional meeting and event challenges and how to penetrate and grow in Asia's fastest growing regions.

Are you satisfied with your revenue results in Europe?

A US-based engineering association increased its training programme revenues in Europe by 30% year-on-year. Discover the strategy behind this success.

Why international members and customers should be your focus in a virtual space

Learn the building blocks to design a go-to-market strategy and tips to leverage and productize content.

Research papers

Are Associations as agile as they need to be?

There is a distinct line between associations that are innovative and those that are not. This research looks at the biggest disruptors’ associations are facing and the concrete actions they are taking to shape their future.

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American engagement index - strategies that deliver ROI

A research in the association community about the structure of an effective new engagement model for US American members and non-member customers.

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Global engagement index

The Global Engagement Index measures the performance, relationship strength and outcome of engagement tactics as seen through the eyes of associations’ customers and members, allowing like-minded associations to benchmark their performance against that of 15 leading brands across multiple sectors.

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About MCI

Results Driven

Growing associations' business by 15% year on year

Global Presence

Strategic partner of over 130 international associations

History of Excellence

80% of business from long-lasting partnerships with association clients

Innovative Solutions

Over 130 clients digitally transformed to lead tomorrow

Focus on Experiences

Over 1 million participants managed and engaged every year

Key Facts

0 years of experience

0 offices

0 projects and digital activations

0 long-term association clients

What our clients say

"The Global Engagement Index Summit was one of the most effective high-level association events I've attended... because of the caliber of the attendees: leaders of dynamic associations who know that global growth is key to their continuing success. The event was defined by quality survey data, analyses that drew a clearer picture of what works, and a deep level of engagement among the people in the room eager to apply the findings to their own organisations. Better still, the benefits of the summit haven't ended - with more targeted surveys planned, in the coming years associations will have an excellent benchmark for their global initiatives."

Mark Athitakis ASAE - The Center for Association Leadership

"Working with MCI offers both operational and strategic opportunities. With expertise in much more than just pure congress organisation, MCI serves as an advocate who stimulates fresh and critical thinking in our organisation."

Heinz Marchesi Executive Director, European League Against Rheumatisms (EULAR)

"MCI has given us the ability to rapidly expand our presence in the Middle East with a knowledgeable, talented and flexible workforce. The ability to tap into a wealth of experience not only in the region but also in the association management profession has helped us achieve our very aggressive growth goals."

Financial Services Association Executives

"It has been just great working with the same team (MCI India), with a completely different output…Each one displayed an innate sense of ownership, making this (Asia LPG Summit) one of the most successful LPG events ever, not just in India, but globally. I am sure MCI would continue doing the good work... Do keep it up guys!!"

Suyash Gupta Director General, Indian Autogas Coalition

"I think your Go To Market strategy and Business Plan is outstanding and on track for what we were looking to hear and learn. MCI's work is the best thing I have seen in 20 years. MCI went beyond our expectation."