Innovative, growth-centric solutions for your association
We help associations grow, increase their member engagement, innovate their conferences, integrate technology and ensure appropriate governance.
We provide full association management and conference planning and management.
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Some examples of how we help associations move to the next level. Click to view.
How does your association grow globally and enter new markets?
From developing your global strategy, providing locally relevant marketing, communications and customer service to delivering professional development programmes, conferences and membership value, our in-market experts can help your association meet key long- and short-term growth objectives.
Successfully selling in europe
Entering new markets and offering new products can represent a series of challenges for any organisation. After six years of collaboration between the American Society of Mechanical Engineers (ASME) and MCI, education programmes have been growing consistently in Europe on an annual basis, with double-digit compound annual growth rate. ASME now successfully runs over 40 courses per year attracting more than 400 participants across Europe.
Read full storyMultiple strategies and tactics are used to grow your revenues
Be it corporate outreach and sales, compelling sponsorship offers and engagement, fundraising, partnerships, product sales, membership enhancement, innovative conference solutions…
Digital Marketing Raises over €20.000 Additional Conference Revenues
A long-standing international healthcare association approached MCI for digital marketing to increase the association presence and the number of attendees to its bi-annual conference. MCI proposed a content rich e-mail marketing campaign, digital advertising, online calendars and SEO resulting in 25% new website traffic and over €20.000 in revenues from additional participants.
Read full storyIs your value proposition tailored to resonate with key stakeholders?
Audience segmentation, understanding stakeholders’ needs (be they members, customers, congress participants, sponsors, government agencies) customizing their experience and means of engaging are fundamental to not-for-profit organisations success.
Redefined marketing strategy doubles registration numbers
Through the lens of member engagement, MCI USA implemented various strategies for the Psychiatric Rehabilitation Association (PRA) Recovery Workforce Summit which resulted in more than double the number of participants. Lasting results included over 100% growth in attendance, 89% increase in overall gross revenue, and 107% increase in revenue compared to the previous year, as well as a 10% increase in new members.
Read full storyWhat are the new rules of engagement and activation?
Do you want help with designing new membership models, creating innovative solutions to enhance congress participation, deploying the latest technologies, apps and software, monetizing your content?
Innovation in Knowledge Exchange
“The Big Hackathon”, a pioneering tech event organised during the 2017 Campus Party in São Paulo, Brazil, involved more than 1,300 people to a hacking competition devoted to finding tech solutions for bolstering the United Nations 17 Sustainable Development Goals.
Read full storyDriving results through our entrepreneurial approach
Offering a range of proven strategies to maximize investment commitments. For example: reducing your congress expenditure, all the while increasing the revenues. Our buying power, obsessive budget control, innovative revenue solutions and results will reap benefits for your association.
Re-engaging connections with online communities
The Special Libraries Association (SLA), had set up multiple communication platforms to meet the needs of its many special interest groups. But over the years, the platforms unintendedly resulted in segmenting divisions from the general membership. MCI USA worked with volunteer leaders to develop a single community engagement platform resulting in increased networking opportunities, including 8,000 discussion posts and 4,700 contact requests in just a few months.
Read full storyAligning sourcing strategy to your business objectives
In today's increasingly competitive marketplace, there are key strategic reasons to move your association into a new phase in the use of outsourcing services. Whether it is project base or long-term, MCI association management experts allow you to boost performances by increasing efficiency, accessing skilled resources, and reducing infrastructures and operational costs. We provide you with ongoing analysis of performances and measurement of achievements metrics.
BEYOND CONGRESS MANAGEMENT
Recognising the need to tailor their service offerings to the market, the Society for Clinical Data Management (SCDM) hired MCI India as a strategic partner to raise their profile in the region. MCI was tasked with producing a conference that would act as a stepping-stone to elevate SCDM as an industry thought leader in that part of the world.
Read moreSERVICES
Strategy
Development of strategies and programmes to drive growth, community and revenue
Management
Tailored solutions and resourcing for streamlined operations and stability
Communications
Programmes to build awareness, influence policy and manage stakeholder reputations
Conferences
Set-up and running of conference services by a global team of experts and partners
Association Resources
About MCI
Results Orientated
Grow association business by 15% year on year
Global Presence
Serving and consulting over 150 international associations with total 1.2 million members
Innovative Solutions
Over 300 websites and congress apps designed and developed every year
History of Excellence
80% of business from ongoing association clients
Focus on Optimization
Over 800,000 delegates managed per year